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Global marketing management : changes, challenges and new strategies
Izaberi jezik
Univerzitet u Beogradu
BIBLIOTEKA SAOBRAĆAJNOG FAKULTETA
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Global marketing management : changes, challenges and new strategies
Lee, Kiefer - Drugi autori
Carter, Steven - Drugi autori
33:658
0-19-926752-9
Menadzment
Marketing
Lanci snabdevanja
Trziste
Stratesko planiranje
Globalizacija
Elektronsko poslovanje
Monografska publ./Monography
Oxford University Press
2005
Oxford [etc.]
XXXI, 582 str. : ilustr. ; 25 cm
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@ 2006-2021. Saobraćajni fakultet, Beograd, Srbija. Faculty of Transport & Traffic Engineering, Belgrade, Serbia.